To support an on-going campaign, I designed a folder system with 5 inserts to inform potential employees about details of the organisation, ahead of their interview.
Throughout the project I visited the McLaren Technology centre in Woking, England. I met with the Marketing Team, presented the final brochure prototype and discussed the print and production of the brochure. A special paper was required, sourced from Germany to ensure brand consistency.
A soft-touch laminate was applied on the outer cover and inserts, to eliminate any greasy finger prints.
A gloss spot UV was applied to the logo element on the front cover giving it a classy finish.
